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Brand Story
A hot plate of dumplings can bring back the feeling of home in an instant.
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Around twenty years ago, while studying in the UK, Kung Fu Food founder Daniel would regularly make dumplings with fellow overseas students. Sharing familiar food became a way to stay connected to home.
Their desire for authentic Chinese flavours — together with the time and effort involved in making them from scratch — revealed a clear gap in the market for convenient, high-quality frozen Chinese food.
After extensive work on recipes, fillings and production methods, Kung Fu Dumplings were launched.
Over the following years, Kung Fu Food grew from a small idea inspired by homesickness into an Asian food brand recognised by consumers across the UK and Europe.

BRIDGING CULTURES
THROUGH BETTER FOOD

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Meet the Founder
Daniel Wang
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Daniel Wang graduated from a leading UK business school and has many years of experience in the British food industry, spanning both operations and management. As Co-Founder and Chief Executive Officer of Kung Fu Food, Daniel has played a key role in driving product innovation, brand development and business expansion across the UK and European markets.
He also serves as Chief Executive Officer of Good News International Trading Europe, Kung Fu Food’s European business operation based in the Netherlands.
Outside the business, Daniel is actively involved in the Chinese community and church organisations in the UK. He currently serves as a board member of the Chinese Overseas Christian Mission and is also involved in service leadership at London Huaxia Christian Church.

BRIDGING CULTURES
THROUGH BETTER FOOD

Who We Are
Kung Fu Food – Rooted in the UK, connecting Asia and Europe.

UK-based production capabilities + Asian food import and distribution capabilities

ABOUT US
Kung Fu Food & Anjoy —
A bridge connecting Eastern and Western cuisines.

Founded in Shrewsbury, England in 2011, Kung Fu Food is the first overseas subsidiary of Anjoy Foods Group Co., Ltd., a company listed on the Shanghai Stock Exchange under stock code 603345.
Our business spans food manufacturing, importing and wholesale distribution, combining local frozen food production with strong international sourcing and distribution capabilities.
Kung Fu branded dumplings, juicy bao and hot pot meat products are sold across the UK and a growing number of European markets.
Food quality, safety and hygiene have always been central to our business. Kung Fu Food is certified to the SALSA Standard and has also undergone relevant audits by the UK Food Standards Agency, supporting consistently high standards across our operations.

Our mission is simple:

Innovating Asian Food for European Tastes.
While staying true to the flavours people know and love, we continue to develop products designed for the changing needs of the European market.
This commitment to quality and innovation has earned Kung Fu Food repeated recognition at the Great Taste Awards. In 2022, the brand also received a Grand Gold Award from Monde Selection, becoming the first Chinese-founded food brand in the UK to receive this distinction.

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OUR BRAND FAMILY
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ABOUT ANJOY
Transitioning from a leading Chinese frozen food company to a global presence.

Transitioning from a leading Chinese frozen food company to a global presence.

Anjoy Foods Group Co., Ltd.

Anjoy Foods Group Co., Ltd. was founded in December 2001 and specialises in the research, development, manufacturing and sale of frozen prepared foods, ready-to-cook dishes, and frozen rice and flour-based products.

With high-quality products and continuously innovative food solutions, the Group is constantly expanding into domestic and international markets, bringing Chinese cuisine into more households and connecting with a broader global market.

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KEY MILESTONES
2001

Company Establishment

Anjoy Foods Group Co., Ltd. was established in December 2001.

2017

Listing on the Shanghai Stock Exchange Main Board

On February 22, 2017, Anjoy Foods was listed on the Main Board of the Shanghai Stock Exchange.

2021

Acquisition of a controlling stake in Kungfu Food

In 2021, the Group completed the acquisition of a controlling stake in Kung Fu Foods, further deepening its market presence in the UK and Europe.

2022

A Dual Milestone—First in the Industry

In 2022, it became the first group company in the domestic quick-frozen food industry to surpass 10 billion yuan in annual revenue and 1 billion yuan in profit.

2025

Listing on the Hong Kong Stock Exchange

On July 4, 2025, Anjoy Foods was listed on the Main Board of the Hong Kong Stock Exchange, marking the beginning of a new phase of dual listing (A+H shares).


PEOPLE · FOOD · A BRIGHTER TOMORROW

OUR JOURNEY
Step by step, moving from the UK to Europe.

2011

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Founded in the UK

Kung Fu Food was established in the United Kingdom and achieved SALSA food safety certification in the same year, demonstrating its commitment to British food safety standards from the very beginning.

2012

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The Birth of Kung Fu Products

Launched the signature Kung Fu Dumplings and Siu Loong Buns, laying the foundation for its core product range. In the same year, the company received the Heart of England Fine Foods Diamond Award, gaining recognition within the British food industry.

2015

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Expanding Across Europe

Expanded product distribution to more than 20 European countries and began representing international food brands, gradually evolving into an integrated food manufacturing, wholesale and distribution business.

2017

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A New Stage of Growth

Expanded the Kung Fu Dumpling range to 13 flavours, with over 30 represented and distributed brands and more than 1,000 customers across the UK and Europe, marking a significant milestone in business growth.

2018

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First Great Taste Award

Kung Fu Siu Loong Buns received their first Great Taste Award, marking an important milestone in the professional recognition of the brand’s quality and flavour.

2021

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Joining Anjoy, Beginning a New Chapter

On its 10th anniversary, Kung Fu Food was acquired by Anjoy Foods Group, a publicly listed Chinese food company, becoming the first Chinese food brand in Europe to be acquired by a publicly listed Chinese food group. This marked the beginning of a new chapter in the company’s development.

2023

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Stepping onto the Global Stage

Kung Fu Food exhibited at Anuga in Germany, one of the world’s leading international food trade fairs. In the same year, 13 products received Great Taste Awards, setting a new company record.

2025

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Continuing Local Innovation

Introduced a new range of Pan-Fried Buns, further expanding its portfolio of Chinese filled frozen foods designed for pan-frying, deep-frying, steaming and boiling.

2026+

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Building the Future Together

Building on its UK manufacturing roots and the expertise of Anjoy Foods Group, Kung Fu Food aims to drive product innovation and European market expansion, working with more partners to bring quality Chinese food to households across Europe.

Our Culture
Great Taste Takes Kung Fu
01 / MISSION

Innovative Asian Cuisine
Winning Over
European Palates

Brand Mission

02 / VALUES

Material Selection First
Quality First
Service First

Corporate Values

03 / STYLE

High Efficiency
High Quality
High Returns

Corporate Style

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Alternatively, you can call us on +44(0) 1743 441 399